Should My Wannabe Content Creator Friend Stop Using Me for Material?

One Side: One Friend's Perspective

Sometimes she films me while having a meal. I’ll see myself on her Instagram – it feels like a sudden shock.

My best friend of 10 years, Marielle, labels herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our friendship.

She is an extrovert, there's a constant urge the need to document everything constantly. When we eat out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when other people see her posing or filming – I get secondhand embarrassment. Another annoyance is because meals lose their warmth.

She's not quite an influencer yet, but she is aspiring to become one. She creates vlogs about living in our city, her daily routine, and her styling career. Her content is good, I’ll give her that, but I prefer not to be dragged into it. Sometimes she films me while dining, or simply tagging along. Later, I appear on her Instagram later, and it comes like a jumpscare: I’ll have bare-faced, making a strange expression or be captured mid-bite. It feels invasive.

She also anticipates that I will to film her at inconvenient times. Sometimes I’ll be talking to someone else, or we’ll just be spending time in the street. I feel like our bond has turned into me serving as her unpaid videographer. She has the means to hire someone if she wanted professional shots. When I brought up my unease about this arrangement, she brushed it off. She’s taken me to several brand events, which were appreciated, but that doesn’t make up for all the energy I spend assisting her make content.

I appreciate that she has supported me with my design career, but I don’t want our friendship to become merely a tally of exchanges. I don’t feel she’s fake or dishonest, but at times I feel that if recording starts, we will begin acting in a way that makes us look good for her channel.

She will say, “OK, look happy!” and film me smiling with someone. It feels forced. It's crucial her to understand that our decade-long friendship still has limits. I love spending time with her, but I also want to enjoy it without being filmed, edited, or posted for an audience. I’m not a accessory for her Instagram.

The Other Side: The Content Creator's View

I want Beth to see that the content we make together can get us an opportunity.

I love creating videos. It’s not just a pastime; it's integral to who I am. Producing content and documenting experiences online enables me to show my personality and engage with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on social platforms who execute that aesthetic of casual, DIY content creation.

Content creation is my version of living actively: noticing the nuances, posting them with an viewership that appreciates the art behind it. I never intend to make Beth uneasy. Bringing her to professional gatherings was my way of offering access, giving her a opportunity to witness behind-the-scenes moments that could benefit her professional path too. That’s not leverage, it’s just being pragmatic.

I would take her to these events even if she refused to assist me, but I want her to see the benefits the work we make together can achieve: a foot in the door. I understand not all people likes being filmed, but sometimes unplanned moments is what makes material authentic. Being recorded from time to time is part and parcel of being my companion. I would delete anything she requested, but she has never asked yet.

I don't demand anyone to be my private filmmaker, but friends support one another in minor capacities. My assumption was filming a short video now and then would be fun for Beth. Creativity thrives in partnership, and having my friend around makes projects lively and enjoyable. I never force her to participate in anything, and I’d never deliberately embarrass her. But creating content jointly occasionally is part of how I document our shared experiences.

I cherish our friendship deeply and want to avoid making videos to drive a wedge between us. I am ready to compromise: like requesting permission before recording, and avoiding shots that might make her uncomfortable.

This isn’t about power, it’s about expressing my perspective while still considering hers. Clearly making content is not a replacement for genuine friendship: it's merely part of how I experience life and I want her to be included in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are out together?

Nothing is more uncomfortable than having a companion point a camera at you. I get that it's her job, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the uncertain future of technology, personal relationships are the only thing we have – cherish them!
A respondent, 25

If you’re doing something professionally, it's unfair to expect your friends for assistance every time, even if they have done it before. While she enjoys shooting, that doesn't imply everyone around her is content. She must to honor her friend's privacy.
Another reader, 26

Marielle might love making content and displaying her life publicly, but it’s not for everybody. It’s nice she has assisted Beth’s career, but she needs to hear what her friend desires.
A commenter, 27

It sounds like you value each other, so hold on to that and ensure it’s the priority in your friendship. Create some authentic experiences, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more secrecy than it appears.
Sarah, 53

Marielle appears to be not fully engaged nor authentic when they're together – she’s working. Both seem unsure as to what’s reasonable. The answer lies not in trying to change one another, but in each setting clear boundaries around what is comfortable to them and determining if there is an acceptable compromise.
Barbara, 71

Now You Be the Judge

Consider this question: has she been over-exposing their bond?

Juan Santiago
Juan Santiago

A seasoned project manager and tech enthusiast with over a decade of experience in optimizing team collaboration and efficiency.